Guide to licensing your software: considerations & common licensing models

25 Feb 2019

Choosing a license model is a critical business decision that a software publisher needs to make. The license model will have a direct impact on the popularity of the software, the revenue, the expected amount of support, and the types of customers who will use your software, and even affect the frequency as well as the conditions in which the software is used. After customers begin using one licensing model, it can be tricky to switch them to a new model.

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